The Bucks County Courier Times covers a market that is both distinctively young and upscale: ideal for retailers, marketers and advertisers.

Those individuals planning and buying advertising today are faced with a "perfect storm" of challenges. The high pressures of demand for ROI swirling one way and meeting waning ad influence from an audience who increasingly seeks to avoid advertising. Into that environment comes the opt in media for this opt out world. Newspaper media.

In the Bucks County Courier Times, advertising is an integral and desired part of the content. The Courier Times engages consumers where and when they are actively seeking advertising.

We reach 64% of all adults, age 18 and over --- 176,215 adults --- 18% of the households have incomes between $50K - $75K and 53% of households have incomes over $75K, 19% have household incomes between $100K - $150K.

Courier Times Market at a Glance
Total Population - 406,793
Total Households - 150,786
Gender: Male - 49.0% / Female - 51.0%
Ages 18-44 - 36.3%
Household Average Income - $76,589
Households owner Occupied - 74%
Households with 2+ Vehicles - 64%

Yes! The Courier Times Reaches Them:
Households with children - 70%
Age 18 - 34 - 58%
Age 35 - 54 - 66%
Ages 55+ - 66%
HH Incomes $50K - $75K - 64%
HH Incomes $75K - $150K - 66%
HH Incomes $150K+ - 76%
Own Home - 69%
Married - 68%

For a complete profile of our market please make sure to view our online Media Kit.

Source: Scarborough 2002, SRC Demographics 2002